The reservation period for this event is now over. Contact us at to be placed on the waitlist.

Join us in September for an unforgettable and emotional event in Munich, the hometown of BMW: the final BMW i Pure Impulse Day, which marks the end of the BMW i Pure Impulse programme.

This milestone event will bring together all the elements you’ve come to love over the years: delicious food; incredible hospitality and, of course, a Scenic Drive in your own BMW. Together we will take the opportunity to look back at a decade of this unique community and take some time to look ahead at what’s to come.

You will be based at the five-star Andaz Munich Schwabinger Tor in one of Munich’s most happening neighbourhoods, Schwabing. From here, you can explore many of the city’s most famous sights, such as the Siegestor, Odeonsplatz, the English Garden and the Ludwig Maximilian University.

Of course, you will also visit the BMW Welt. You’ll have ample time to marvel at the latest exhibitions and immerse yourself in the world of your favourite automotive brand before enjoying a delightful welcome dinner at the on-site Bavarie restaurant.

Saturday will be spent celebrating the joy of motoring during the Scenic Drive through Upper Bavaria with its picture-perfect landscapes, quaint valleys and glistening lakes. The drive also includes a lunch.

Then it is time for the highlight of the weekend, a very special evening dedicated to the BMW i Pure Impulse community, the time we spent together and the trips we’ve taken. Details of the farewell event are still top secret but we will say that you definitely won’t want to miss this last hurrah.

The event includes the following benefits:

  • A two-night stay at the Andaz Munich Schwabinger Tor in a double/twin room for one BMW i Pure Impulse member and one accompanying guest, including breakfast and parking from 13 to 15 September.
  • Welcome dinner at the Bavarie restaurant inside the BMW Welt on 13 September
  • Scenic Drive in your own BMW i8* (or current BMW MODEL) on 14 September with lunch en route
  • Farewell event at a unique location filled with many surprises on 14 September
  • All other planned activities during this memorable stay in Munich


  • 550 EUR Members
  • 700 EUR Alumni

Organiser : JI Events & Services GmbH, Thomas-Dehler-Strasse 2, 81737 Munich.

The booking period is open until all available places have been allocated. Please note that this event is on a first-come, first-served basis and availability is limited.

* If you are unable to bring your own BMW i8, a limited number of vehicles may be available for the Scenic Drive part of this event. We cannot guarantee a vehicle but will look into all requests and get back to you. Please note: priority is given to guests travelling from overseas. To enquire about a vehicle for the event, please email