Eighteen guests received an insight into the future of the construction industry during a one-day BMW i Pure Impulse event at Rotterdam’s Innovation Dock.

Almost 50 BMW i Pure Impulse guests came together in London for a cinematic experience of a different kind.

An evening of landmark theatre was on the itinerary when 24 BMW i Pure Impulse members from the UK met in London on Friday, 11 March.

BMW i Pure Impulse members experienced a world premiere during their exclusive visit to the Geneva International Motor Show: the limited Protonic Red Edition of the BMW i8.

A private guided tour was first on the itinerary for the BMW i Pure Impulse event guests from Austria, Switzerland and the UK when they arrived at the Vitra Design Campus in Weil am Rhein on a crisp January afternoon.

The traditional White Turf races on the frozen St. Moritz lake have been held since 1907, but BMW i Pure Impulse members got to experience the event in a new light, with an exciting three-day programme built around Sunday’s racing spectacle.

Twenty BMW i Pure Impulse members spent four action-filled days in the Austrian winter sports mecca Sölden as part of the 25^th anniversary of the BMW Snow Experience.

The Peninsula Hong Kong, or ‘Grande Dame of the Far East’ as the oldest hotel in Hong King is also affectionately known, was the setting for a festive BMW i Pure Impulse dinner event on Saturday, 12 December.

A group of BMW i Pure Impulse members joined thousands of art aficionados in South Florida in early December for an event centred around one of the world’s most prestigious art fairs, Art Basel Miami Beach.

Thirty-five BMW i Pure Impulse members were among the first guests to enjoy a meal at Matsuhisa Munich, the first German restaurant of world-renowned chef Nobu Matsuhisa, on the evening of Saturday, 21 November.

Japan’s first dedicated BMW i showroom was the setting for a recent BMW i Pure Impulse event in the electrifying metropolis Tokyo.

An excited group of BMW i Pure Impulse members from Germany, Austria and the United Kingdom came together near Cologne for the first European show of the Queen of Pop’s Rebel Heart tour.

BMW i Pure Impulse members from the USA, England and Ukraine enjoyed a weekend in the Windy City from 23-25 October. The event highlighted Chicago’s status as a pioneer of modern architecture.

A decidedly international group of over 100 guests met from 10-12 September in Leipzig, the birthplace of the BMW i8.

A perfectly blue Bavarian summer sky greeted the more than 130 guests upon their arrival in Munich for the BMW i Pure Impulse Day and Scenic Drive event.

The eagerly anticipated U.S. launch of the BMW i Pure Impulse Experience Programme arrived on the country’s West Coast for the weekend of 13-14 June.

BMW i Pure Impulse members came together in London to experience a most unusual, but spectacular musical pairing, listening to the extraordinary talent of Lady Gaga and Tony Bennett at the Royal Albert Hall.

More than 80 guests recently celebrated the arrival of the BMW i Pure Impulse Experience Programme in the United States at the first of two US launch events.

BMW i Pure Impulse guests from four countries spent a long weekend from 22-24 May savouring the culinary and architectural gems of different cultures when they visited this year’s host city of the iconic world expo, Milan.

This May saw the arrival of Formula E to the French Riviera – the latest stop in the new racing series’ inaugural season.