Since 2010, online music platform Mahogany Sessions has been showcasing breakthrough musical talent in intimate settings for global audiences. Now BMW i Pure Impulse members are invited for an exclusive behind-the-scenes experience: witness first-hand the production of a Mahogany Session, meet the crew members and get up close to talented singer-songwriter Toby Johnson as he records his performance at a beautiful English countryside property.

Savor dishes that bring culinary art to the table at CHOI. in upmarket Gangnam for a BMW i Pure Impulse members’ dinner with a creative edge. The dishes that leave the kitchen of celebrity chef Choi Hyun-seok – Korea’s answer to Heston Blumenthal – capture a whimsical approach, daring flavor combinations and a blend of Korean and Italian influences. Join us for this exquisitely crafted cuisine with wine pairings, served in a serenely styled dining room, and get to know your fellow BMW i8 drivers at an unmissable event for all gourmets.

Reserve your exclusive spot for a weekend in the beautiful backyard of the Big Apple: just a leisurely two-hour drive from bustling Manhattan, you will stay at the historical Design Hotels™ – Troutbeck hotel, from where you will take off on a picturesque scenic drive through Upstate New York. Lunch is at Arethusa Farms, an award-winning dairy farm co-owned by the two men behind the Manolo Blahnik shoe empire.

Experience thrilling racing action in the City of Lights during BMW’s much-anticipated debut season as a works team in the Formula E. Enjoy premium grandstand seating, full-day hospitality and the company of your fellow BMW i Pure Impulse members while the fully-electric racing series makes its way around the famous Les Invalides complex in the heart of Paris.

The sheer beauty of nature will be the focus of this beautiful scenic drive in the Land of the Rising Sun. Trade the frantic pace of Tokyo for a weekend exploring the stunning landscape surrounding iconic Mount Fuji in your own BMW i8, relaxing at the serene NEST INN HAKONE, soaking in the natural hot spring bath and indulging in delicate seasonal dishes.

Trained by the police and the FBI to keep his cool even during the most difficult of situations, Matthias Schranner used to negotiate with hostage-takers, bank robbers or people threatening to take their own lives. Now you can learn from the man who is deemed one of the best negotiators in the world during a full-day workshop in Frankfurt – last year’s session was described by BMW i Pure Impulse member Luke Novakovic as “brilliant” and the “best ever experience”. A post workshop dinner with your fellow BMW i Pure Impulse members is also included in the event.

Create your own culinary masterpiece during a half-day course at the cookery school of Michelin-starred chef Raymond Blanc, just an hour outside London. On top of the class, you will also enjoy an delightful lunch with your fellow BMW i Pure Impulse members.

Create your own culinary masterpiece during a half-day course at the cookery school of Michelin-starred chef Raymond Blanc, just an hour outside London. On top of the class, you will also enjoy an delightful lunch with your fellow BMW i Pure Impulse members.

Join us for a once-in-a-lifetime trip to the Finnish town of Rovaniemi, the official hometown of Santa Claus. Enjoy a full-day driving experience as well as a winter wonderland adventure, which includes a reindeer ride through Lapland, ice-fishing and a warming lunch. Accommodation at a cosy Rovaniemi hotel and two dinners are also included in this event.

Join us for a once-in-a-lifetime trip to the Finnish town of Rovaniemi, the official hometown of Santa Claus. Enjoy a full-day driving experience as well as a winter wonderland adventure, which includes a reindeer ride through Lapland, ice-fishing and a warming lunch. Accommodation at a cosy Rovaniemi hotel and two dinners are also included in this event.

Guests from the US, Europe and Singapore joined a BMW i Pure Impulse Caribbean island adventure that one member described upon departure as “hard to beat”.

A weekend full of innovative design and future food scenarios was on the agenda for 50 BMW i Pure Impulse guests from the Netherlands, Belgium, Germany, Austria, Switzerland and the UK.

An impeccable seven-course tasting menu, including “oysters and pearls” – one of celebrated chef Thomas Keller’s signature dishes –, pan-roasted scallops, Liberty Farm Pekin duck as well as a triple chocolate torte, delighted BMW i Pure Impulse members from the US and Austria during a member’s dinner at three Michelin-starred restaurant Per Se.

Fifty BMW i Pure Impulse members from the UK, Germany and Poland got to judge the judge during a visit to Mere, the restaurant of celebrity chef Monica Galletti, best known from her appearance on the UK version of MasterChef: The Professionals, and her sommelier husband David.

While temperatures cooled across central Europe, those with a sailor’s spirit headed west for late September sun sparkling on Lisbon’s Tagus River. Arriving with a passion for the water and leaving with seafarers’ skills thanks to two days at the BMW Sailing Academy, BMW i Pure Impulse members from across Europe and North America experienced the best of the Portuguese capital.

Since the inception of the BMW i Pure Impulse Program in 2014, hundreds of guests have enjoyed a special behind-the-scenes look at the birthplace of their BMW i8 – so it should only be fitting that the 100th BMW i Pure Impulse event was held in Leipzig.

A showcase of innovative new BMW models and concept cars as well as vintage vehicles, paired with an exclusive gala dinner at the BMW World 2018 in Singapore made for an exciting weekend for 18 BMW i members.

With a wonderful beach-side setting, top-quality hospitality at a range of locations and a high-class event in The Quail, A Motorsports Gathering, BMW i Pure Impulse members were treated to a sun-kissed Californian celebration of the past, present and future of mobility.

Racing action viewed from a private box, high-quality hospitality, an elegant setting and a delightful hotel all resulted in a memorable weekend which offered the attending BMW i Pure Impulse members a new experience at a venue famous for both horse racing and motorsport.

A weekend of summer weather, a picturesque scenic drive to a lakeside venue, top-class entertainment, and exclusive insights combined in a fantastic event that drew enthusiastic reviews from BMW i Pure Impulse members.